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Friday, May 1, 2026

WHOOP Files Trademark and Patent Suit Against Polar Over Fitness Tracker Design

Boston-based WHOOP seeks damages and U.S. sales ban, alleging Polar’s Loop tracker infringes on its protected design elements.

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WHOOP Files Trademark and Patent Suit Against Polar Over Fitness Tracker Design
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WHOOP, a leading U.S. wearable fitness company, has initiated legal proceedings against Finnish competitor Polar in the Eastern District of New York. The lawsuit alleges that Polar’s Loop tracker unlawfully copies the distinctive design of WHOOP’s faceless fitness band, infringing on both patent and trade dress protec…
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